I admit that I am only beginning to learn why keywords are so important in selling our books.

Keywords are aptly named. They are the words a person types into the search bar when looking for a book to read. 

So write the blurb to be placed beside your book cover on Amazon using the words you think readers will type in their search bars. 

So many of us, including myself, wrote our blurbs to be interesting and clever in order to garner sales. However, the readers have to get to that page first. 

And the way they do that is by using the search bar.

If they are interested in fiction, they will probably type the word fiction in. However they will type additional words in order to refine their search.

For example: Fiction>Westerns>Native Americans>New Mexico and so on until they pinpoint exactly what they want.

So if you are writing about Native Americans in New Mexico, and you want readers to find your book, you must work those words in your blurb. (Challenging, to say the least).

Previously, I put my allotted keywords on the page where I uploaded my manuscripts onto Amazon. But I failed to write these words into the book description (blurb), failing to take advantage of that marketing tool.

I just finished writing my blurb for my new book, Justice for Jessie, using my keywords. And, as time permits, I will be rewriting book descriptions for my previous books.

It is never to late to learn something—and put it into practice.