I recently published another book. I looked at my book’s listing by typing its title in the AMAZON BOOKS search bar. However, I found that the LOOK INSIDE feature had not yet been activated.

This feature should be showing up online from 7-10 days after a book is published.

I later discovered it wasn’t that my feature had not yet been activated–Amazon had changed the feature. Now, there is a READ SAMPLE button below the book’s cover image, allowing potential buyers to click and receive a sample to read.

That’s really all that has changed.

So, authors, don’t be disappointed if you don’t see the cute LOOK INSIDE icon. It’s simply a change of wording. 

This is a great feature, when you think about it. READING SAMPLES allow readers to add the book to their cart or use 1-click to purchase instantly. They feel more comfortable ordering after “sampling”, discovering if it is a book they will truly like.

Note: Some features/pages aren’t available (or only available in limited amounts) unless the customer is logged into their account and/or have made a prior purchase. 

Authors need to be aware that this feature is NOT available for books with no ISBN, the sample cannot be adjusted, and specific pages cannot be designated to be “hidden” from view.

This is important to know. A friend of mine had pages entitled “Dear Reader”, Dedication, and so on at the beginning of her book. Because these took up about 8-10 pages, customers only saw those pages—and not any real story content. Authors may need to adjust the front matter in their books accordingly so customers can receive a meaningful sampling of their writing.

Unlike in previous years, Amazon now automatically activates the reading sample feature for authors. Less work for us!!

The Read Sample button is only available for e-books when using a mobile device  AND, it is not available for print books on mobile phones.