Do you remember coming home from school with a tiny foil star for exemplary behavior or academic accomplishment?

The idea of receiving stars for “the remarkable” carries on to present day when they are even earned on the internet by people, products, vacations, songs, photographs, inventions, and so on.

We’re all aware of what they mean. We appreciate—even strive to—“earn” them.

No one is more aware of this concept than authors. Stars from reviewers translate into public awareness of them and their books, which ultimately mean sales.

We put forth our best everyday, keenly aware that our final product will be judged by our readers. Our end goal is a product worthy of those priceless five-star reviews.