That’s the name of the game.

Five years ago, I was told I needed to blog. 

Give content. Encourage.

I got in the habit of writing once a week on each of my websites, and

That is a lot of writing. I learned to get as much “mileage” as I could from everything I wrote.

One simple way was linking my websites with Facebook, Twitter, and Goodreads. Every time I write on one of my blogs, the content automatically goes to these three other social media avenues.

All I had to do was set and forget.

Authors have more and more to think about nowadays. As many things as we can set up like this, the easier we make it on ourselves.

That means more time for doing what we love—


Do An Interview




Another way to uniquely promote your book and create more sales is to do interviews. Opportunities to do radio, newspaper, and magazine might be more realistic at first. However, do a great job and you may be invited to do a podcast or television interview.

Many of us are members of Goodreads—if you’re not, you should be! This site invites author interviews after a short submission process, including writing a short blurb about why the author feels his or her interview would be interesting to their readers.  (Is there something unique about you or your writing that readers would like to know about?)